Capture the Strength in Being Unapologetically Authentic
What does diversity, equity, and inclusion look like for marketers and how do marketers genuinely reflect and represent these values of their higher education institutions? This is a research topic that was suggested to me by my friend and colleague, Christina Todd, and one that has really been at the forefront of my mind since the first day of working in marketing over a decade ago.
Welcome to Marketing Nouveau
Welcome to Marketing Nouveau. The purpose of this blog is to teach you how to market higher education in a fresh new light. Marketing can be an intimidating topic for many people, but I’m here to help you on your journey of marketing higher education. It’s one thing to know what a marketing campaign is and do it yourself, it’s another thing entirely to understand the right steps that need to be taken in order to succeed at every level of your business […]