The News Feeds ads are designed to randomize though the 6 messages for a variety within a set campaign. We wanted to market to our summer enrollment students by highlighting our successful LSC-Montgomery alumni. Here is the analytical data for one of the News Feed ads the campus ran for a 15 day period.
The campus marketing department wanted to target students who were already enrolled in a university in specific zipcodes and a specific age range. Here are the overall results from this targeted campaign.